Privacy Policy

We are pleased that you are interested in our organization. The protection of your Personal Data is particularly important to our management. As a rule, you can use our websites without disclosing any Personal Data to us. However, if you wish to use more specific services via our websites, including our other websites, applications and social media pages, we may have to process your Personal Data. If we wish to process data about you and we cannot rely on any other legal basis, we will always ask you for your Consent first (e.g., via a cookie banner).

We always comply with applicable data protection laws when handling your Personal Data (such as name, address, email or telephone number). With this Privacy Policy, we inform you about which data we process. This Privacy Policy also explains to you what rights you have as a Data Subject.

We have taken various technical and organizational measures to protect your data on our websites in the best possible way. Nevertheless, there are always risks on the internet and complete protection is not possible. For this reason, you can also transmit your Personal Data to us by other means, for example by telephone, if you prefer.

This Privacy Policy is not only intended to fulfill the obligations under GDPR and to comply with the law of the Member States of the European Union (EU) and the European Economic Area (EEA). This Privacy Policy is also intended to comply with legislation such as UK data protection laws (UK-GDPR), Swiss Federal Data Protection Act and Swiss Data Protection Ordinance (DSG, DSV), California Consumer Privacy Act (CCPA/CPRA), China’s Personal Information Protection Law (PIPL), Delaware Personal Data Privacy Act (DPDPA), Tennessee Information Protection Act (TIPA), Minnesota Consumer Data Privacy Act (MCDPA), Iowa Act Relating to Consumer Data Protection (ICDPA), Maryland Online Data Privacy Act (MODPA), Nebraska Data Privacy Act (NDPA), New Hampshire Consumer Data Privacy Law (SB255), New Jersey Data Privacy Law (SB332), South Carolina Consumer Privacy Bill (House Bill 4696) and other global data protection regulations and shall be interpreted accordingly. The following Privacy Policy shall be interpreted for each country, state or federal state in such a way that the terms and legal bases used correspond to the terms and legal bases used in the respective state or federal state.

For reasons of better readability, the simultaneous use of the language forms male, female, diverse and other gender identities (m/f/d/other) is avoided on our websites, in publications, in communication and in our Privacy Policy. All formulations used apply equally to all genders.

If you have any suggestions for improving the texts in this Privacy Policy or if you want to hire an External Data Protection Officer, please contact the author of the text: Prof. Dr. h.c. Heiko Jonny Maniero, LL.B., LL.M. mult., M.L.E..

1. Definitions

In our Privacy Policy, we use special terms from various data protection laws. We want our statement to be easy to understand and therefore explain these terms in advance.

The following definitions shall be interpreted or expanded, as appropriate, based on the case law of the General Court of the European Union (EGC), the European Court of Justice (ECJ), the Swiss Federal Supreme Court (SFSC), the Supreme Court of the United Kingdom (UKSC) or on national data protection laws or national case law of a state or federal state, including but not limited to California, including case law, also under common law, if this is necessary for the application of the law in individual cases.

We use the following terms, among others, in this Privacy Policy:

a) Personal Data

Personal Data means any information relating to an identified or identifiable natural person. An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person, or who must be regarded as such under national data protection legislation or national jurisdiction of a state or federal state, including under common law.

b) Data Subject

Data Subject is any identified or identifiable natural person whose Personal Data is processed by the Controller, a Processor, an international organization or another data recipient, and persons who must be regarded as such under national data protection laws or national jurisdiction of a state or federal state, including case law, also under common law.

c) Processing

Processing is any operation or set of operations which is performed on Personal Data or on sets of Personal Data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure or destruction.

d) Restriction of Processing

Restriction of Processing is the marking of stored Personal Data with the aim of limiting their Processing in the future.

e) Profiling

Profiling is any form of automated Processing of Personal Data consisting of the use of Personal Data to evaluate certain personal aspects relating to a natural person, in particular to analyse or predict aspects concerning that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movements.

f) Pseudonymization

Pseudonymization is the Processing of Personal Data in such a manner that the Personal Data can no longer be attributed to a specific Data Subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organizational measures to ensure that the Personal Data are not attributed to an identified or identifiable natural person.

g) Controller

The Controller is the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the Processing of Personal Data. Where the purposes and means of such Processing are determined by Union or Member State law, the Controller or the specific criteria for its nomination may be provided for by Union or Member State law.

h) Processor

A Processor is a natural or legal person, public authority, agency or other body which processes Personal Data on behalf of the Controller.

i) Recipient

A Recipient is a natural or legal person, public authority, agency or another body, to which the Personal Data are disclosed, whether a Third Party or not. However, public authorities which may receive Personal Data in the framework of a particular inquiry in accordance with Union or Member State law shall not be regarded as recipients.

j) Third Party

A Third Party is a natural or legal person, public authority, agency or body other than the Data Subject, Controller, Processor and persons who, under the direct authority of the Controller or Processor, are authorised to process Personal Data.

k) Consent

Consent is any freely given, specific, informed and unambiguous indication of the Data Subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the Processing of Personal Data relating to him or her.

2. Name and address of the Controller

The Controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the Member States of the European Union and the European Economic Area, British data protection laws, Swiss data protection laws (DSG, DSV), Californian data protection law (CCPA/CPRA), Chinese data protection law (PIPL), as well as international laws and provisions with a data protection nature is:

Kai Krüger

Kirschenweg 38

24558 Henstedt-Ulzburg

Phone.: +49 (0) 152 5530 1544

eMail: kk@adlivo.de

Website: https://adlivo.de

3. Collection of general data and information

Our websites collect a range of general data and information each time the websites are accessed by a Data Subject or an automated system. This general data and information are stored in the log files of the respective server. Among other things, the (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system accesses our websites (so-called referrer), (4) the sub-websites which are accessed via an accessing system on our websites, (5) the date and time of access to the website, (6) an internet protocol address (IP address), (7) the internet service provider of the accessing system and (8) other similar data and information used for security purposes in the event of attacks on our information technology systems can be recorded.

When using this general data and information, we generally do not draw any conclusions about the Data Subject. Rather, this information is required to (1) correctly deliver the content of our websites, (2) optimize the content of our websites and the advertising for them, (3) ensure the long-term functionality of our information technology systems and the technology of our websites and (4) provide law enforcement authorities with the information necessary for criminal prosecution in the event of a cyber-attack. This anonymously collected data and information is therefore evaluated by us both statistically and with the aim of increasing data protection and data security in our organisation to ultimately ensure an optimal level of protection for the Personal Data processed by us. The data of the server log files are stored separately from all Personal Data provided by a Data Subject.

The purpose of processing is to avert danger and ensure IT security, as well as the aforementioned purposes. The legal basis is Art. 6 (1) (f) GDPR. Our legitimate interest is the protection of our information technology systems. The log files are deleted after the stated purposes have been achieved.

4. Contact possibility via the website and other data transfers and your Consent

Our website contains information that enables quick electronic contact with our organisation as well as direct communication with us, which also includes a general address of the so-called electronic mail (email address) and possibly a telephone number. If a Data Subject contacts us by email, via a contact form, via an input form or in any other way, the Personal Data transmitted by the Data Subject will be stored automatically. This Personal Data transmitted to us on a voluntary basis by a Data Subject is processed for the purposes of usage or contacting the Data Subject.

We obtain your Consent for the transmission, storage and Processing of your contact data and inquiries and for contacting you in accordance with Art. 6 (1) (a) GDPR and Art. 49 (1) (1) (a) GDPR as follows:

By transmitting your Personal Data, you voluntarily consent to the Processing of the Personal Data you have entered or transmitted for the purposes of processing the inquiry and contacting you. By transmitting your data to us, you also voluntarily give your explicit Consent in accordance with Art. 49 (1) (1) (a) GDPR to data transfers to third countries to and by the companies named in this Privacy Policy and for the purposes stated, in particular for such transfers to third countries for which there is or is not an adequacy decision by the EU/EEA and to companies or other bodies that are not subject to an existing adequacy decision on the basis of self-certification or other accession criteria and in which or for which there are significant risks and no suitable guarantees for the protection of your Personal Data (e.g., due to Section 702 FISA, Executive Order EO12333 and the CloudAct in the USA). When you gave your voluntary and explicit Consent, you were aware that there may not be an adequate level of data protection in third countries and that your data subject rights may not be enforceable. You can withdraw your Consent under data protection law at any time with effect for the future. The withdrawal of Consent does not affect the lawfulness of Processing based on Consent before its withdrawal. With a single action (entry and transmission), you give several Consents. These are Consents under EU/EEA data protection law as well as those under the CCPA/CPRA, ePrivacy and telemedia law, and other international legislation, which are required, among other things, as a legal basis for any planned further Processing of your Personal Data. With your action, you also confirm that you have read and taken note of this Privacy Policy.

5. Routine deletion and restriction of Personal Data

We process and store Personal Data for the period required to achieve the purpose of processing or if this has been provided for by the European legislator or another legislator in laws or regulations to which we are subject, or if a legal basis for the Processing exists.

If the purpose of processing no longer applies or if a storage period prescribed by the European legislator or another competent legislator expires, or if the legal basis for the Processing no longer applies, the Personal Data will be routinely restricted or deleted in accordance with the statutory provisions.

6. Rights of the Data Subject according to GDPR

a) Right to confirmation

Each Data Subject has the right to obtain from the Controller confirmation as to whether or not Personal Data concerning him or her is being processed.

If a Data Subject wishes to exercise this right, he or she may contact us at any time.

b) Right to information

Each Data Subject has the right to obtain from the Controller free information about the Personal Data stored about him/her and a copy of this data at any time. Furthermore, the European legislator has granted the Data Subject access to the following information:

• the purposes of processing,

• the categories of Personal Data that are processed,

• the recipients or categories of recipients to whom the Personal Data have been or will be disclosed, in particular recipients in third countries or international organizations,

• where possible, the envisaged period for which the Personal Data will be stored, or, if not possible, the criteria used to determine that period,

• the existence of the right to request from the Controller rectification or erasure of Personal Data or Restriction of Processing of Personal Data concerning the Data Subject or to object to such Processing,

• the existence of a right to lodge a complaint with a supervisory authority,

• if the Personal Data is not collected from the Data Subject: All available information about the origin of the data,

• the existence of automated decision-making, including Profiling, referred to in Art. 22 (1) and (4) GDPR and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such Processing for the Data Subject.

Furthermore, the Data Subject has a right to information as to whether Personal Data has been transferred to a third country or to an international organization. If this is the case, the Data Subject also has the right to obtain information about the appropriate safeguards in connection with the transfer.

If a Data Subject wishes to exercise this right, he or she may contact us at any time.

c) Right to rectification

Each Data Subject has the right to demand the immediate correction of incorrect Personal Data concerning them. Furthermore, the Data Subject has the right to request the completion of incomplete Personal Data, including by means of a supplementary declaration, taking into account the purposes of the Processing.

If a Data Subject wishes to exercise this right, he or she may contact us at any time.

d) Right to erasure (right to be forgotten)

Each Data Subject has the right, to obtain from the Controller the erasure of Personal Data concerning him or her without undue delay, and the Controller shall have the obligation to erase Personal Data without undue delay where one of the following grounds applies, as long as the Processing is not necessary:

• Personal Data was collected or otherwise processed for purposes for which it is no longer necessary.

• The Data Subject withdraws Consent on which the Processing is based according to Art. 6 (1) (a) GDPR, or Art. 9 (2) (a) GDPR, and where there is no other legal ground for the Processing.

• The Data Subject objects to the Processing pursuant to Art. 21 (1) GDPR and there are no overriding legitimate grounds for the Processing, or the Data Subject objects to the Processing pursuant to Art. 21 (2) GDPR.

• Personal Data was processed unlawfully.

• The deletion of Personal Data is necessary to fulfill a legal obligation under Union law or the law of the Member States to which the Controller is subject.

• The Personal Data was collected in relation to information society services offered in accordance with Art. 8 (1) GDPR.

If one of the aforementioned reasons applies, and a Data Subject wishes to request the erasure of Personal Data stored by us, he or she may contact us at any time.

If we have made the Personal Data public and if our organisation is obliged to delete the Personal Data in accordance with Art. 17 (1) GDPR, we shall take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to inform other data Controllers who process the published Personal Data that the Data Subject has requested the deletion of all links to this Personal Data or of copies or replications of this Personal Data from these other data Controllers, insofar as the Processing is not necessary.

e) Right to Restriction of Processing

Each Data Subject has the right to obtain from the Controller Restriction of Processing where one of the following applies:

• The accuracy of the Personal Data is contested by the Data Subject, for a period enabling the Controller to verify the accuracy of the Personal Data.

• The Processing is unlawful, and the Data Subject opposes the erasure of the Personal Data and requests the restriction of their use instead.

• The Controller no longer needs the Personal Data for the purposes of the Processing, but they are required by the Data Subject for the establishment, exercise or defense of legal claims.

• The Data Subject has objected to Processing pursuant to Art. 21 (1) GDPR pending the verification whether the legitimate grounds of the Controller override those of the Data Subject.

If one of the aforementioned conditions is met, and a Data Subject wishes to request the restriction of the Processing of Personal Data stored by us, he or she may contact us at any time.

f) Right to data portability

Each Data Subject has the right to receive the Personal Data concerning him or her, which he or she has provided to a Controller, in a structured, commonly used and machine-readable format. He or she also has the right to transmit those data to another Controller without hindrance from the Controller to which the Personal Data have been provided, where Processing is based on Consent pursuant to Art. 6 (1) (a) GDPR or Art. 9 (2) (a) GDPR or on a contract pursuant to Art. 6 (1) (b) GDPR and the Processing is carried out by automated means, unless the Processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the Controller.

Furthermore, in exercising their right to data portability pursuant to Art. 20 (1) GDPR, the Data Subject has the right to have the Personal Data transmitted directly from one Controller to another, where technically feasible and provided that this does not adversely affect the rights and freedoms of others.

If a Data Subject wishes to exercise this right, he or she may contact us at any time.

g) Right to object

Each Data Subject has the right to object, on grounds relating to his or her particular situation, at any time, to Processing of Personal Data concerning him or her, which is based on point (e) or (f) of Article 6(1) of the GDPR. This also applies to Profiling based on these provisions.

In the event of an objection, we will no longer process the Personal Data unless we can demonstrate compelling legitimate grounds for the Processing which override the interests, rights and freedoms of the Data Subject or for the establishment, exercise or defense of legal claims.

If we process Personal Data for direct marketing purposes, the Data Subject shall have the right to object at any time to Processing of Personal Data concerning him or her for such marketing. This also applies to Profiling insofar as it is associated with such direct advertising. If the Data Subject objects to us to the Processing for direct marketing purposes, we will no longer process the Personal Data for these purposes.

In addition, the Data Subject has the right, on grounds relating to his or her particular situation, to object to Processing of Personal Data concerning him or her by us for scientific or historical research purposes, or for statistical purposes pursuant to Article 89(1) of the GDPR, unless the Processing is necessary for the performance of a task carried out for reasons of public interest.

If a Data Subject wishes to exercise this right, he or she may contact us at any time. The Data Subject is also free, in the context of the use of information society services, and notwithstanding Directive 2002/58/EC, to exercise his or her right to object by automated means using technical specifications.

h) Automated decisions in individual cases including Profiling

Each Data Subject has the right not to be subject to a decision based solely on automated Processing, including Profiling, which produces legal effects concerning him or her, or similarly significantly affects him or her, provided that the decision (1) is not necessary for the conclusion or performance of a contract between the Data Subject and the Controller, or (2) is authorized by Union or Member State law to which the Controller is subject and which also lays down suitable measures to safeguard the Data Subject’s rights and freedoms and legitimate interests, or (3) is based on the Data Subject’s explicit Consent.

If the decision (1) is necessary for entering into, or the performance of, a contract between the Data Subject and a data Controller, or (2) it is based on the Data Subject’s explicit Consent, we shall implement suitable measures to safeguard the Data Subject’s rights and freedoms and legitimate interests, at least the right to obtain human intervention on the part of the Controller, to express his or her point of view and contest the decision.

If a Data Subject wishes to exercise this right, he or she may contact us at any time.

i) Right to withdraw Consent under data protection law

Each Data Subject has the right to withdraw Consent to the Processing of Personal Data at any time.

If a Data Subject wishes to exercise this right, he or she may contact us at any time.

7. General purpose of Processing, categories of processed data and categories of recipients

The general purpose of processing Personal Data is the handling of all activities relating to the Controller, customers, interested parties, business partners or other contractual or pre-contractual relationships between the aforementioned groups (in the broadest sense) or legal obligations of the Controller. This general purpose applies if no more specific purposes for specific Processing are specified.

The categories of Personal Data that we process are customer data, prospective customer data, employee data (including applicant data) and supplier data. The categories of recipients of Personal Data are public bodies, external bodies, internal processing, intragroup processing and other bodies.

A list of our Processors and data recipients in third countries and, if applicable, international organizations is either published on our website or can be requested from us free of charge.

8. Legal basis for the Processing

Art. 6 (1) (a) GDPR serves as the legal basis for Processing operations for which we obtain Consent for a specific Processing purpose. If the Processing of Personal Data is necessary for the performance of a contract to which the Data Subject is party, as is the case, for example, when Processing operations are necessary for the supply of goods or to provide any other service or consideration, Processing is based on Art. 6 (1) (b) GDPR. The same applies to such Processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services. If we are subject to a legal obligation which requires the Processing of Personal Data, such as for the fulfillment of tax obligations, Processing is based on Art. 6 (1) (c) GDPR.

In rare cases, it may be necessary to process Personal Data to protect the vital interests of the Data Subject or another natural person. This would be the case, for example, if a visitor were injured in our organisation and their name, age, health insurance data or other vital information would have to be passed on to a doctor, hospital or other Third Party. The Processing would then be based on Art. 6 (1) (d) GDPR.

If the Processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the Controller, the legal basis is Art. 6 (1) (e) GDPR.

Ultimately, Processing operations could be based on Art. 6 (1) (f) GDPR. This legal basis is used for Processing operations which are not covered by any of the abovementioned legal grounds, if Processing is necessary for the purposes of the legitimate interests pursued by our organisation or by a Third Party, except where such interests are overridden by the interests or fundamental rights and freedoms of the Data Subject which require protection of Personal Data. We are permitted to carry out such Processing operations in particular because they have been specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed, for example, if the Data Subject is a customer of the Controller (Recital 47 Sentence 2 GDPR).

9. Legitimate interests in Processing pursued by the Controller or a Third Party and direct marketing

If the Processing of Personal Data is based on Art. 6 (1) (f) GDPR and no more specific legitimate interests are stated, our legitimate interest is the performance of our business activities for the benefit of the well-being of our staff and our shareholders.

We may send you direct advertising about our own goods or services that are similar to the goods or services you have requested, commissioned or purchased. You may object to direct advertising at any time (e.g. by email). You will not incur any costs other than the transmission costs according to the basic rates. The Processing of Personal Data for direct marketing purposes is based on Art. 6 (1) (f) GDPR. The legitimate interest is direct marketing.

Our messages and newsletters may also constitute direct marketing communications within the meaning of Article 13(2) of EU Directive 2002/58 (Directive on privacy and electronic communications) and the national law resulting from the Directive, provided that we have obtained your electronic and other contact information in connection with the sale of a service or product, which includes the creation of a free user account that allows you, among other things, to access free content on our websites and publications (newsletters, etc.), provided that we advertise similar products or services through direct marketing, so that direct marketing is also permissible without consent (see ECJ, judgment of November 13, 2025, Case C 654/23). In such cases, you can refuse the use of your contact information at any time free of charge.

10. Duration for which the Personal Data is stored

The criterion for the duration of the storage of Personal Data is the respective statutory retention period. If there is no statutory retention period, the criterion is the contractual or internal retention period. After this period has expired, the corresponding data is routinely deleted if it is no longer required to fulfill or initiate a contract. This applies in particular to all Processing operations for which no more specific criteria have been defined.

11. Legal or contractual provisions for the provision of Personal Data; necessity for the conclusion of the contract; obligation of the Data Subject to provide the Personal Data; possible consequences of non-provision

We would like to inform you that the provision of Personal Data is partly required by law (e.g., tax regulations) or may also result from contractual obligations (e.g., information on the contractual partner). Sometimes it may be necessary for a contract to be concluded for a Data Subject to provide us with Personal Data that must subsequently be processed by us. For example, Data Subjects are obliged to provide us with Personal Data if our organisation concludes a contract with them. Failure to provide Personal Data would mean that the contract with the Data Subject could not be concluded. The Data Subject must contact us before providing Personal Data. We will inform the Data Subject on a case-by-case basis whether the provision of the Personal Data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the Personal Data and what the consequences would be if the Personal Data were not provided.

12. Existence of automated decision-making

As a responsible company, we do not normally use automated decision-making or Profiling. If, in exceptional cases, we carry out automated decision-making or Profiling, we will inform the Data Subject either separately or via a sub-item in our Privacy Policy (here on our website). In this case, the following applies:

Automated decision-making, including Profiling, may take place if (1) this is necessary for the conclusion or performance of a contract between the Data Subject and us, or (2) this is permissible on the basis of Union or Member State legislation to which we are subject and this legislation contains appropriate measures to safeguard the rights and freedoms and legitimate interests of the Data Subject, or (3) this takes place with the explicit Consent of the Data Subject.

In the cases referred to in Art. 22 (2) (a) and (c) GDPR, we shall implement suitable measures to safeguard the Data Subject’s rights and freedoms and legitimate interests. In these cases, you have the right to obtain human intervention on the part of the Controller, to express your point of view and to contest the decision.

Meaningful information on the logic involved and the scope and intended effects of such Processing for the Data Subject will be provided in this Privacy Policy where applicable.

13. Recipients in a third country and appropriate or adequate safeguards and how to obtain a copy of them or where they are available.

According to Art. 46 (1) GDPR, the Controller or Processor may only transfer Personal Data to a third country if the Controller or Processor has provided appropriate safeguards and if enforceable rights and effective legal remedies are available to the Data Subjects. Appropriate safeguards can be provided by standard contractual clauses without the need for special approval from a supervisory authority, Art. 46 (2) (c) GDPR.

The EU standard contractual clauses or other appropriate safeguards are agreed with all recipients from third countries prior to the first transfer of Personal Data, or the transfers are based on adequacy decisions. Consequently, it is ensured that appropriate safeguards, enforceable rights and effective legal remedies are guaranteed for all Processing of Personal Data. Any Data Subject can obtain a copy of the standard contractual clauses or adequacy decisions from us. In addition, the standard contractual clauses and adequacy decisions are available in the Official Journal of the European Union.

Art. 45 (3) GDPR authorizes the European Commission to decide by means of an implementing decision that a non-EU country ensures an adequate level of protection. This means a level of protection for Personal Data that essentially corresponds to the level of protection within the EU. Adequacy decisions mean that Personal Data can flow from the EU (as well as from Norway, Liechtenstein and Iceland) to a third country without further obstacles. Similar regulations apply to the United Kingdom, Switzerland and some other countries.

In all cases where the European Commission, or a government or competent authority of another country, has decided that a third country ensures an adequate level of protection and/or a valid framework exists (e.g., EU-U.S. Data Privacy Framework, Swiss-U.S. Data Privacy Framework, UK Extension to the EU-U.S. Data Privacy Framework), all transfers by us to the members of such frameworks (e.g., self-certified entities) are based solely on the membership of that entity in the respective framework or on the respective adequacy decisions. If we or one of our group companies is a member of such a framework, all transfers to us or our group company are based exclusively on the membership of the respective company in this framework. If we or one of our group companies is located in a third country with an adequate level of protection, all transfers to us or our group company are based solely on the respective adequacy decisions.

Any Data Subject can obtain a copy of the frameworks from us. In addition, the frameworks are also available in the Official Journal of the European Union or in the published legal materials or on the websites of data protection supervisory authorities or other authorities or institutions.

14. Right to lodge a complaint with a data protection supervisory authority

As the Controller, we are obliged to inform the Data Subject of the existence of the right to lodge a complaint with a supervisory authority. The right to lodge a complaint is regulated in Art. 77 (1) GDPR. According to this provision, without prejudice to any other administrative or judicial remedy, every Data Subject has the right to lodge a complaint with a supervisory authority, in particular in the Member State of his or her habitual residence, place of work or place of the alleged infringement if the Data Subject considers that the Processing of Personal Data relating to him or her infringes the General Data Protection Regulation. The right to lodge a complaint has been restricted by the EU legislator to the effect that it can only be exercised with a single supervisory authority (Recital 141 Sentence 1 GDPR). This provision is intended to avoid duplicate complaints in the same matter by the same Data Subject. If a Data Subject wishes to complain about us, it is therefore requested that only one supervisory authority is contacted.

15. Registration or filling in input masks on our website and your Consent

You have the option of registering on our websites by providing Personal Data and/or filling out input masks. Which Personal Data is transmitted to us in the process is determined by the respective input mask used for registration or input. The Personal Data you enter will be processed exclusively for internal use by us and for our own purposes. However, we may pass on your Personal Data to one or more Processors, for example to parcel service providers, who also use your Personal Data exclusively for purposes that are attributable to us as the Controller. Disclosure may also take place if you have commissioned the disclosure from us. The legal basis is then Art. 6 (1) (b) GDPR.

When you register or enter data on our website, the IP address assigned by your internet service provider (ISP), the date and time of registration or entry may also be stored. This data is stored against the background that this is the only way to prevent misuse of our services and, if necessary, to make it possible to investigate criminal offenses. In this respect, the storage of this data is necessary for our security. The purpose of processing is the prevention and detection of misuse and the investigation of criminal offenses, as well as the aforementioned purposes. The legal basis is Art. 6 (1) (f) GDPR. Our legitimate interest is in particular the protection of our information technology systems and the investigation of criminal offenses. This data is not disclosed to Third Parties unless there is a legal obligation to disclose it, or the disclosure serves the purpose of criminal prosecution.

The registration, entry and transmission of your Personal Data also enables us to offer you content or services which, due to the nature of the matter, can only be offered to registered persons or persons known to us. You are free to change the Personal Data provided during registration at any time or to have it completely deleted from our database. The purposes of processing are the receipt of data by us and the use of your data for further Processing, for communication with you and the illustration or implementation of the registration or input purposes. The legal basis is your Consent in accordance with Art. 6 (1) (a) GDPR and/or Art. 49 (1) (1) (a) GDPR.

By entering and transmitting your data, you voluntarily consent to the Processing of the Personal Data you have entered. By entering and transmitting your data to us, you also voluntarily give your explicit Consent in accordance with Art. 49 (1) (1) (a) GDPR to data transfers to third countries to and by the companies named in this Privacy Policy and for the purposes stated, in particular for such transfers to third countries for which there is or is not an adequacy decision by the EU/EEA and to companies or other bodies that are not subject to an existing adequacy decision on the basis of self-certification or other accession criteria and in which or for which there are significant risks and no suitable guarantees for the protection of your Personal Data (e.g., due to Section 702 FISA, Executive Order EO12333 and the CloudAct in the USA). When giving your voluntary and explicit Consent, you were aware that there may not be an adequate level of data protection in third countries and that your data subject rights may not be enforceable. You can withdraw your Consent under data protection law at any time with effect for the future. The withdrawal of Consent does not affect the lawfulness of Processing based on Consent before its withdrawal. With a single action (entry and transmission), you give several Consents. These are Consents under EU/EEA data protection law as well as those under the CCPA/CPRA, ePrivacy and telemedia law, and other international legislation, which are required, among other things, as a legal basis for any planned further Processing of your Personal Data. With your action, you also confirm that you have read and taken note of this Privacy Policy.

Upon request, we will provide any Data Subject at any time with information about which Personal Data about the Data Subject is stored. We will also correct or delete Personal Data at the request or notice of the Data Subject, provided that this does not conflict with any statutory retention obligations or other reasons justifying Processing. All our employees are available to you as contact persons in this context.

16. Blog and comment function

A blog is a portal, usually open to the public, in which one or more people, called bloggers or web bloggers, post articles or publish thoughts in so-called blog posts. You can leave individual comments on blog posts in our blog.

If you leave your own comments on our blog, information about the time you entered the comments and your username (possibly a pseudonym) will be stored, published and distributed in addition to the comments. By submitting comments, you conclude a publication contract with us, which grants us free of charge and irrevocably all worldwide copyright usage rights that you are entitled to. This includes, in particular, the rights to reproduce, distribute and make publicly available all comments submitted by you. The legal basis for the Processing is therefore Art. 6 (1) (b) GDPR.

The purposes of Processing are the provision of a blog with a comment function and granting the opportunity to submit comments.

Furthermore, the IP address assigned to your internet connection by your internet service provider (ISP) is logged when you post a comment. The IP address is stored for security reasons and for the case you violate the rights of Third Parties or post illegal content by posting a comment. The storage of this Personal Data is therefore in our own interest so that we can exculpate ourselves in the event of an infringement. The above purposes are the legitimate interests pursued by the Controller (Art. 6 (1) (f) GDPR). This data will not be passed on to Third Parties unless there is a legal obligation to pass it on or the passing on serves the purpose of criminal prosecution or exculpation.

17. Subscription to comments

The comments posted on our blog can be subscribed to by anyone. In particular, it is possible for a commentator to subscribe to the comments following their comment on a particular blog post.

For legal reasons, a confirmation email is sent to the email address entered by a Data Subject for the first time to subscribe to comments using the double opt-in procedure. This confirmation email is used to check whether the owner of the email address as the Data Subject has authorized the subscription to comments. The legal basis for sending this double opt-in confirmation email is Art. 6 (1) (c) GDPR, as there is a legal obligation to send a subscription to comments only to reconfirmed recipients. The option to subscribe to comments can be canceled at any time.

The purposes of Processing are the provision of a blog with a comment function and the granting of the option to subscribe to comments. The legal basis for sending these comments is Art. 6 (1) (b) GDPR, due to the contract concluded with us for sending comments.

18. Data protection provisions about the application and use of Cookiebot CMP by Usercentrics

Cookiebot CMP by Usercentrics is a WordPress plugin that helps companies to make their websites GDPR compliant. It enables the automatic detection and control of cookies and other tracking technologies on a website to ensure that users can give informed Consent before their data is collected. The plugin provides a comprehensive solution for data protection compliance through the management of Consents and the use of detailed reports on the use of cookies.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of using Cookiebot CMP is to ensure compliance with data protection laws such as the GDPR by managing Consents for cookies and tracking technologies. Processing is based on Art. 6 (1) (c) GDPR, as the Processing is necessary for compliance with a legal obligation to which our organisation is subject.

The criteria for determining the duration for which the Personal Data is processed are the statutory or contractual retention periods. The use of Personal Data is required by law, as it is necessary to fulfill legal obligations in the area of data protection and Consent management. Users are required to indicate their cookie preferences or reject cookies, and this information must be stored to properly document the decision.

More information about Cookiebot CMP by Usercentrics can be found at WordPress.org.

19. Data protection provisions about the application and use of Google Meet

Google Meet is a video conferencing service developed by Google LLC that enables users to conduct video conferences and online meetings. As part of Google Workspace, Google Meet provides a secure and reliable platform for businesses, educational institutions and individuals to promote communication and collaboration. The service supports features such as screen sharing, real-time captioning and integration with Google Calendar to make it easier to plan and conduct virtual meetings.

When using Google Meet, Personal Data such as names, email addresses, video images and audio recordings, as well as meeting data (such as participant lists, date and time of the meeting) are processed. This information is necessary to provide the video conferencing service, improve the user experience and ensure the security of the meetings.

The company that operates the service and thus the recipient of personal data is: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA. For data subjects in the EU and EEA, Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, acts as contact and representative within the meaning of Art. 27 GDPR. The representative under national law in the United Kingdom is: Google UK Limited, Belgrave House, 76 Buckingham Palace Road, London SW1W 9TQ, United Kingdom. The representative under Art. 14 of the Federal Act on Data Protection (FADP) in Switzerland is: Google Switzerland GmbH, Brandschenkestrasse 110, 8002 Zurich, Switzerland.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use and optimization of the video conferencing service. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party and Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in the promotion of digital communication and collaboration.

The company that operates the service is based in a third country, namely the USA. Transfers to third countries may be based on the conclusion of Standard Contractual Clauses or other suitable or appropriate safeguards referred to in Art. 46 (2) GDPR. The company that operates the service may be a certified member of one or more of the data privacy frameworks. You can find more information at https://www.dataprivacyframework.gov/list. You can request a copy of the suitable or appropriate safeguards from us.

The criteria for determining the duration for which the Personal Data is processed are the contractual relationship between us and the company that operates the service or statutory or contractual retention periods. The provision of Personal Data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide us or the company that operates the service with Personal Data. However, if you do not provide it, you may not be able to use our services or those of the company operating the service.

Further information and the applicable data protection provisions of Google Meet may be retrieved under https://policies.google.com/privacy.

20. Data protection provisions about the application and use of Zoom

Zoom is a provider of video conferencing software that enables organizations and individuals to host and participate in virtual meetings, webinars, live chats, and collaborative workspaces. With features that include video and audio conferencing, screen sharing, and encryption, Zoom has established itself as an essential tool for remote work, distance learning, and virtual social gatherings.

When using Zoom services, Personal Data such as names, email addresses, telephone numbers, profile pictures and device information are processed. During meetings, content data such as video and audio streams, chat transcripts and shared content may be processed. This information is required to provide communication services, manage user accounts, operate the platform securely and efficiently and provide users with personalized experiences.

The company that operates the service and thus the recipient of personal data is: Zoom Video Communications, Inc., 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. For data subjects in the EU and EEA, the Lionheart Squared (Europe) Limited, 2 Pembroke House, Upper Pembroke Street 28-32, Dublin, DO2 EK84, lreland, acts as contact and representative within the meaning of Art. 27 GDPR. The representative under national law in the United Kingdom is: Lionheart Squared Limited, 17 Glasshouse Studios, Fryern Court Road, Fordingbridge, Hampshire, SP6 1QX, United Kingdom.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of data processing is the use of video communication services. Processing is based on the performance of a contract pursuant to Art. 6 (1) (b) GDPR, to which the Data Subject is a party, and on legitimate interests pursuant to Art. 6 (1) (f) GDPR, such as the use of an efficient platform, the improvement of our services and the guarantee of IT security.

Further information and the applicable data protection provisions of Zoom may be retrieved under https://zoom.us.

21. Data protection provisions about the application and use of IONOS

IONOS is a web hosting and domain services company. As a provider in this area, IONOS not only provides the technical infrastructure for our online presence, but also offers a range of related services, such as email hosting, SSL certificates and data backup. Through use of IONOS, several types of data are processed, in particular data generated during the registration of domains, such as the name of the domain owner, contact details and technical information about the domain.

In addition, IONOS collects data about website traffic to ensure IT security and ward off attacks such as DDoS attacks. This information may include IP addresses, timestamps and pages accessed. The purpose of Processing of this data is to provide and optimize the hosting services, to ensure network and information security and to improve the user-friendliness of our website.

The company that operates the service and thus the recipient of personal data is: IONOS SE, Elgendorfer Straße 57, 56410 Montabaur, Germany. The representative under national law in the United Kingdom is: IONOS Cloud Limited, 2 Cathedral Walk, The Forum, Gloucester, GL1 1AU, United Kingdom.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use of web hosting services and related services. Processing is based on Art. 6 (1) (f) GDPR. Our legitimate interest lies in the reliable and secure provision of our website and related services.

Further information and the applicable data protection provisions of IONOS SE can be found at https://www.ionos.de.

22. Data protection provisions about the application and use of Bing Maps

Bing Maps, a map service provided by Microsoft, is an essential tool in our offering that enables us to visually display geographic information and provide location-based services to our users. By integrating Bing Maps into our websites or applications, we can provide detailed map views, directions and location-based information that improve the user experience and make it easier to find your way around. Bing Maps collects data such as IP addresses, search queries for locations and routes as well as location data to optimize the service and provide relevant content.

The use of Bing Maps leads to the Processing of Personal Data to enable the functionalities of the map service such as the search for locations, the provision of directions and the display of points of interest.

The company that operates the service and thus the recipient of personal data is: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. For data subjects in the EU and EEA, Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland, acts as contact and representative within the meaning of Art. 27 GDPR. The representative under national law in the United Kingdom is: Microsoft Limited, Microsoft Campus, Thames Valley Park, Reading, RG6 1WG, United Kingdom. The representative under Art. 14 of the Federal Act on Data Protection (FADP) in Switzerland is: Microsoft Schweiz GmbH, Seestrasse 356, 8038 Zurich, Switzerland.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is to use map services and location-based information to improve the user experience on our website or in our applications. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in the improvement of our services and the provision of useful, location-based information for our users.

Further information and the applicable data protection provisions of Bing Maps can be found at https://privacy.microsoft.com.

23. Data protection provisions about the application and use of Font Awesome

Font Awesome offers an extensive collection of scalable vector icons and social media logos that web developers and designers can use in their projects to make user interfaces more intuitive and visually appealing. As one of the most popular icon toolkits, Font Awesome makes it easy to integrate icons through CSS, JavaScript or by using web fonts. The platform offers both free and pro versions that provide access to a wider variety of icons and additional features.

When using Font Awesome, Personal Data such as IP addresses and usage data may be processed, especially when users visit the website or sign up for a Pro account. This information is necessary to provide services, analyze website usage, make support requests and ensure the security of the platform.

The company that operates the service and thus the recipient of personal data is: Fonticons, Inc., 307 S Main St Ste 202, Bentonville, AR 72712-9214, USA.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use of the Icon Toolkit and the associated services. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in the optimization of the user experience and the efficient provision of an appealing website.

The company that operates the service is located in a third country, namely in the USA. Transfers to third countries may be based on the conclusion of Standard Contractual Clauses or other suitable or appropriate safeguards referred to in Art. 46 (2) GDPR. The company that operates the service may be a certified member of one or more of the data privacy frameworks. You can find more information at https://www.dataprivacyframework.gov/list. You can request a copy of the suitable or appropriate safeguards from us.

Further information and the applicable data protection provisions of Font Awesome can be found at https://fontawesome.com.

24. Data protection provisions about the application and use of Google Fonts

Google Fonts is a free service from Google LLC that provides web developers with a wide range of fonts to improve the design and aesthetics of websites. By integrating Google Fonts, web developers can ensure that texts on their websites are displayed consistently and as intended on different devices and browsers. Google Fonts is provided via Google servers, ensuring high availability and fast loading times.

When using Google Fonts, Personal Data such as IP addresses and browser information may be processed, as a request is sent to the Google servers when the fonts are loaded. This data is used to provide the service, optimize performance and prevent misuse.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is to use and optimize the font service for web developers and end users. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in improving the user experience on websites by providing a variety of fonts and ensuring fast loading times.

Further information and the applicable data protection provisions of Google Fonts can be found at https://policies.google.com/privacy.

25. Data protection provisions about the application and use of Google Maps

Google Maps is a comprehensive mapping and navigation service provided by Google LLC that allows users to view maps, plan routes and find local businesses and services. By providing detailed geographical information, Google Maps helps people around the world to find their way around and navigate in everyday life. The service offers features such as satellite images, street views, real-time traffic conditions and the ability to rate and review places.

When using Google Maps, Personal Data such as location data, search queries and usage statistics are processed. This information is necessary to provide and use the service, offer personalized recommendations and improve the user’s experience.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use and optimization of the mapping and navigation service. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in the provision and use of an efficient, user-friendly and precise navigation service.

Further information and the applicable data protection provisions of Google Maps can be found at https://policies.google.com/privacy.

26. Data protection provisions about the application and use of Google Calendar

Google Calendar is a comprehensive online calendar service from Google LLC that allows users to plan appointments, organize events, set reminders and manage their schedule. The platform supports synchronization across different devices and offers features such as sharing calendars with others, inviting participants to events and integration with other Google services to improve productivity and organization in everyday and professional environments.

When using Google Calendar, Personal Data such as names, email addresses, calendar events, participant lists, and reminder details are processed. This information is necessary to provide the calendar service, to offer users a personalized experience and to facilitate communication and coordination between event participants.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is to use and improve the calendar service and scheduling. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party or for the initiation of a contract, and on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in the optimization of scheduling and organization of appointments.

Further information and the applicable data protection provisions of Google Calendar can be found at https://policies.google.com/privacy.

27. Data protection provisions about the application and use of Google Docs

Google Docs is part of Google Workspace, a comprehensive suite of cloud-based productivity tools that allow users to create, edit and collaborate on documents in real time. Google Docs offers features such as word Processing, spreadsheets, presentation creation and more, all within an online environment. It supports collaboration between users through commenting features, editing history and the ability to manage access rights.

When using Google Docs, Personal Data such as names, email addresses, document content and editing activities are processed. This information is necessary to provide the service, enables collaboration between users and offers a personalized user experience.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is to use and optimize the document editing and collaboration service. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party and Art. 6 (1) (f) GDPR, where the legitimate interest is to promote productivity and collaboration and to provide an efficient and secure document management service.

Further information and the applicable data protection provisions of Google Docs can be found at https://policies.google.com/privacy.

28. Data protection provisions about the application and use of Google Gmail

Gmail is a widely used email service. It allows users to send and receive emails, organize messages in folders and use various productivity tools directly within the platform. Gmail is known for its powerful search capabilities, extensive storage capacity and integration with other Google services such as Google Drive and Google Calendar.

When using Gmail, Personal Data such as names, email addresses, email content, contacts and calendar events are processed. This information is necessary to enable email communication, filter spam, identify security risks and offer users a personalized experience.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is to use and improve the email service and the integration with other Google services. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party and Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in the provision and use of an efficient, secure and user-friendly email service.

Further information and the applicable data protection provisions of Gmail can be found at https://policies.google.com/privacy.

29. Data protection provisions about the application and use of Google Sheets

Google Sheets is an online spreadsheet program that is part of Google Workspace. It allows users to create, edit and collaborate on spreadsheets in real time, regardless of their location. Google Sheets supports a variety of features, including formulas, charts, tables and script automation with Google Apps Script to simplify complex data analysis tasks.

When using Google Sheets, Personal Data such as names, email addresses, content of the created or edited spreadsheets and user interactions within the spreadsheets are processed. This information is necessary to provide and use the service, to enable collaboration between users and to offer a personalized user experience.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use and optimization of the spreadsheet service. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party and Art. 6 (1) (f) GDPR, where the legitimate interest is to promote productivity and collaboration and to provide an efficient and user-friendly spreadsheet management service.

Further information and the applicable data protection provisions of Google Sheets can be found at https://policies.google.com/privacy.

30. Data protection provisions about the application and use of Google Workspace

Google Workspace is a comprehensive suite of cloud-based productivity and collaboration tools. It includes a variety of applications such as Gmail, Google Docs, Google Sheets, Google Slides, Google Drive, Google Calendar and Google Meet that enable businesses, educational institutions and teams to collaborate, communicate and manage projects efficiently. Google Workspace provides seamless integration between its numerous services to create a productive work environment that is accessible from anywhere.

When using Google Workspace, Personal Data such as names, email addresses, calendar events, document content and communication data are processed. This information is necessary to provide the services, to enable collaboration and communication between users and to offer a personalized user experience.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is to use and optimize productivity and collaboration services. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party and Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in promoting the efficiency, productivity and collaboration of teams and organizations.

Further information and the applicable data protection provisions of Google Workspace can be found at https://policies.google.com/privacy.

31. Data protection provisions about the application and use of Google Analytics

Google Analytics is a tool from Google LLC that provides operators of websites and apps with detailed statistics on traffic and user behavior. It enables the collection and analysis of data on website visits, user interactions and conversion rates, which helps operators to understand and optimize their online presence. Google Analytics uses cookies to collect information about user behavior, including page views, time spent on the site and the paths users take on the site.

When using Google Analytics, Personal Data such as IP addresses, browser information and interaction data are processed. This data helps website operators to measure the performance of their website, improve the user experience and develop targeted marketing strategies.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the analysis and optimization of websites, apps, and advertising. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in improving the website, increasing user-friendliness and the effectiveness of online marketing.

Further information and the applicable data protection provisions of Google Analytics can be found at https://policies.google.com/privacy.

32. Data protection provisions about the application and use of 301 Redirects – Easy Redirect Manager

301 Redirects – Easy Redirect Manager is a WordPress plugin that facilitates the management of URL redirects, especially when changing the website structure or after the relaunch of a website. The tool makes it possible to redirect old URLs to new ones, which preserves the SEO ranking and prevents visitors from landing on error pages (404 pages). It supports both 301 (permanent) and 302 (temporary) redirects. The plugin does not store any Personal Data, but it does process URLs that may contain Personal Data.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of using 301 Redirects – Easy Redirect Manager is to optimize user guidance and improve search engine optimization by managing URL redirects. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in avoiding link breaks, ensuring good user experience, and maintaining SEO standards.

The criteria for determining the duration for which the Personal Data is processed are internal, statutory, or contractual retention periods. The use of Personal Data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide us with Personal Data. If you do not provide it, you may not be able to use our services, functionality, or the plugin.

More information about 301 Redirects – Easy Redirect Manager can be found at WordPress.org.

33. Data protection provisions about the application and use of FluentSMTP

FluentSMTP is a WordPress plugin that serves as a powerful SMTP and Mailgun client for managing and optimizing email sending capabilities within WordPress. The plugin allows users to connect their WordPress websites directly to professional email services such as SMTP, Mailgun, SendGrid and others to ensure higher email deliverability. FluentSMTP provides detailed insights into email traffic, including success reports and error reports, to help administrators diagnose problems and improve communication efficiency. During operation, FluentSMTP can process Personal Data such as email addresses, email content and connection information needed to send emails.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of using FluentSMTP is to optimize and monitor the sending of emails from WordPress websites. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in ensuring efficient and reliable email communication.

More information about FluentSMTP can be found at WordPress.org.

34. Data protection provisions about the application and use of Fonts Plugin | Google Fonts Typography

Fonts Plugin | Google Fonts Typography is a WordPress plugin that gives users access to an extensive library of Google Fonts and makes it easy to integrate these fonts into their websites. Through this plugin, users can customize the appearance of their website by choosing from a variety of fonts that are integrated directly into their website. While the plugin does not store any Personal Data, the use of the Google Fonts API may result in the transmission of data such as IP addresses to Google.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of using Fonts Plugin | Google Fonts Typography is to use a wide range of fonts to improve the visual design of websites. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in improving the aesthetic quality and user-friendliness of the website.

More information about Fonts Plugin | Google Fonts Typography can be found at WordPress.org.

35. Data protection provisions about the application and use of Antispam Bee

Antispam Bee is a WordPress plugin that aims to effectively filter spam in comments and trackbacks without relying on external services. The plugin uses various methods such as IP address validation, language checking and blacklist matching to detect and block potential spam. While Antispam Bee processes IP addresses and other comment data for spam detection, it does not store this data permanently and uses it exclusively for the evaluation of comments.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of using Antispam Bee is to use a tool to reduce spam comments on WordPress pages. Processing is based on Art. 6 (1) (f) GDPR. Our legitimate interest lies in maintaining the quality and security of the comment sections of websites by effectively filtering unwanted and potentially harmful content.

More information about Antispam Bee can be found in the WordPress plugin repository at WordPress.org.

36. Data protection provisions about the application and use of Yoast SEO

Yoast SEO is an SEO plugin for WordPress that helps website owners optimize their content for search engines. It offers a wide range of features, including analyzing content for SEO friendliness, creating XML sitemaps, managing meta tags and providing recommendations to improve visibility in search engines. Yoast SEO aims to improve the ranking of websites and strengthen the online presence of users.

When using Yoast SEO, no Personal Data of website visitors is usually collected directly by the plugin. Instead, the plugin focuses on optimizing website content and technical settings to improve search engine optimization. However, website operators using Yoast SEO may decide to enable certain features that may collect user data, such as Google Analytics integrations or social media sharing options.

The developer of the application is: Yoast BV, Don Emanuelstraat 3, 6602 GX Wijchen, Netherlands.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of data processing lies in the use of SEO optimization tools. The Processing of Personal Data that could take place through the use of the plugin and associated services is based on the user’s Consent (Art. 6 (1) (a) GDPR) or on our legitimate interest in optimizing our online presence (Art. 6 (1) (f) GDPR).

The criteria for determining the duration for which the Personal Data is processed are the statutory or contractual retention periods. The provision of Personal Data is neither required by law or contract nor necessary for the conclusion of a contract. You are not obliged to provide us with Personal Data. However, if you do not provide it, you may not be able to use the services.

Further information and the applicable data protection provisions of Yoast SEO can be found at https://yoast.com.

37. Data protection provisions about the application and use of Code Snippets

Code Snippets is a WordPress plugin that provides an easier alternative to adding custom PHP code to your website without having to change the PHP functions of your themes. It allows you to manage and run PHP code snippets on your website, allowing you to add specific functions or customize the behavior of your website. The plugin does not store any Personal Data unless such data is implemented in snippet codes.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of using code snippets is to provide users with a user-friendly interface for managing PHP snippets that improve the functionality of their website. Processing is based on Art. 6 (1) (f) GDPR. Our legitimate interest lies in facilitating web development and management by providing a secure and efficient way to implement custom code without modifying the core files of the theme.

More information about code snippets can be found in the WordPress plugin repository at WordPress.org.

38. Data protection provisions about the application and use of Element Pack Elementor Addons

Element Pack Elementor Addons is a plugin for Elementor that provides additional widgets and features for the Elementor Page Builder. This plugin allows users to enrich their websites with advanced elements such as headers, footers, dynamic grids, carousels, and many other features. The plugin does not store any Personal Data other than that which users insert into the website elements, such as contact information in forms or dynamic content pulled from specific data sources.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of using Element Pack Elementor Addons is to use advanced design options for websites that use the Elementor Page Builder. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in improving the user-friendliness and aesthetic quality of websites.

More information about Element Pack Elementor addons can be found at WordPress.org.

39. Data protection provisions about the application and use of Elementor

Elementor is a WordPress plugin that allows users to design websites with an intuitive drag-and-drop editor. It offers a wide range of design templates, widgets and features that make it easy to create professional-looking websites without coding knowledge. Elementor is used by web design professionals and beginners alike to develop responsive, mobile-friendly websites.

When using Elementor, Personal Data such as names, email addresses and usage data are processed, especially when users create an account to access advanced features or support. This information is necessary to manage user accounts, make support requests and offer users personalized services and updates.

The developer of the application is: Elementor Ltd, PO-Box 657, 44 Shlomo ha-Melekh St., Ramat Gan 5252165, Israel.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use and optimization of the website. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party and Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in improving the user experience and providing an efficient and user-friendly website.

The developer of the application is based in a country that has been recognized by the European Commission as having an adequate level of data protection. Therefore, no additional guarantees are required for the transfer of data.

Further information and the applicable data protection provisions of Elementor may be retrieved under https://elementor.com.

40. Data protection provisions about the application and use of Elementor Addon Elements

Elementor Addon Elements is a plugin for WordPress that provides additional widgets and modules for the Elementor Page Builder. This extension allows users to enrich their websites with additional features such as sliders, tables, accordions and much more. The plugin does not store any Personal Data, but it allows website owners to create content that collects or stores user input, depending on the specific use of the widgets.

The application is installed on our own IT infrastructure. We are the company operating the service.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of using Elementor Addon Elements is to extend the functionality of the Elementor Page Builder with additional widgets that improve the design options of WordPress pages. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in the use of extended design functions and content functions for web developers and website operators.

More information about Elementor Addon Elements can be found at WordPress.org.

41. Data protection provisions about the application and use of Facebook

Facebook is a social network that offers people the opportunity to connect, share content and communicate online. Users can create profiles, post photos and videos, exchange messages and organize themselves into groups. Facebook also offers companies and organizations a platform for advertising and interacting with their target group.

When using Facebook, Personal Data such as names, email addresses, telephone numbers, usage data, location information, and information on shared content is processed. This data is necessary to provide the platform, offer personalized content and advertising, ensure user safety, and develop new services.

The company that operates the service and thus the recipient of personal data is: Meta Platforms, Inc., 1 Meta Way, Menlo Park, CA 94025, USA. For data subjects in the EU and EEA, Meta Platforms Ireland Ltd., Merrion Road, Dublin D04 X2K5, Ireland, acts as contact and representative within the meaning of Art. 27 GDPR. The representative under national law in the United Kingdom is: Meta Platforms Technologies UK Ltd, 10 Brock Street, Regent’s Place, London, NW1 3FG, United Kingdom.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is to use and improve the social network functions and network services. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party and Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in improving the user experience, providing personalized content and advertising and ensuring the security of the network.

The company that operates the service is located in a third country, namely the USA. Transfers to third countries may be based on the conclusion of Standard Contractual Clauses or other suitable or appropriate safeguards referred to in Art. 46 (2) GDPR. The company that operates the service may be a certified member of one or more of the data privacy frameworks. You can find more information at https://www.dataprivacyframework.gov/list. You can request a copy of the suitable or appropriate safeguards from us.

Further information and the applicable data protection provisions of Facebook can be found at https://facebook.com.

42. Data protection provisions about the application and use of Instagram

Instagram is a widely used social network that allows users to share photos and videos, post stories, and interact with followers and friends. Instagram offers a variety of features, including direct messages, IGTV for longer videos, Instagram Live for real-time broadcasts and a Discover page to find added content and users.

When using Instagram, Personal Data such as names, email addresses, telephone numbers, user content (photos, videos, comments, etc.), location data, usage information and, in certain cases, payment information is processed. This data helps to provide the service, ensure the security of the platform, offer personalized advertising, and improve the user experience.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use and optimization of the social network functions. Processing is based on Art. 6 (1) (b) GDPR for the performance of a contract to which the Data Subject is party and Art. 6 (1) (f) GDPR, where our legitimate interest lies in the improvement and personalization of the user experience, the provision of customer support and ensuring the security and integrity of the platform, as well as in the use of the platform and marketing.

Further information and the applicable data protection provisions of Instagram can be viewed at https:// instagram.com.

43. Data protection provisions about the application and use of LinkedIn

LinkedIn is a social network for professional contacts and career development. The platform allows users to create a professional profile, network with colleagues, business partners and potential employers, share professional experiences and skills, and keep up to date with industry news. LinkedIn also provides tools for companies and recruiters to source talent, post job ads and build a brand presence.

When using LinkedIn, Personal Data such as names, email addresses, professional titles and experience, educational background, skills, interests, and platform usage data are processed. This information is necessary to provide and use the service to create networking opportunities, to present personalized content and job offers and to ensure the security of user data.

The company that operates the service and thus the recipient of the Personal Data is: LinkedIn Corporation, 1000 W. Maude Avenue, Sunnyvale, CA 94085, USA.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use and optimization of network and career services. Processing is based on the Consent of the user (Art. 6 (1) (a) GDPR), the performance of a contract (Art. 6 (1) (b) GDPR) to which the Data Subject is party and on legitimate interests (Art. 6 (1) (f) GDPR), such as marketing and recruitment.

Further information and the applicable data protection provisions of LinkedIn Corporation can be found at https://www.linkedin.com.

44. Data protection provisions about the application and use of TikTok

TikTok, a platform for short video clips that enjoys great popularity worldwide, enables users to create, share and discover creative content. Users can dance, sing, perform art or participate in trends on TikTok and interact with a global community.

When using TikTok, Personal Data such as names, email addresses, telephone numbers, dates of birth, profile information, user content (videos, comments), location data, and information from social networks are processed. This data is required to provide the services, personalize the platform, enable user interactions, and improve support.

The company that operates the service and thus the recipient of personal data is: TikTok Pte. Ltd., 1 Raffles Quay, No. 26-10, South Tower, 048583, Singapore. For data subjects in the EU and EEA, TikTok Technology Limited, 10 Earlsfort Terrace, Dublin, D02 T380, Ireland, acts as contact and representative within the meaning of Art. 27 GDPR. The representative under national law in the United Kingdom is: TikTok Information Technologies UK Limited, Kaleidoscope, 4 Lindsey Street, London, EC1A 9HP, United Kingdom.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of data processing is the use of the video platform. Processing is based on the performance of a contract pursuant to Art. 6 (1) (b) GDPR, to which the Data Subject is a party, and on legitimate interests pursuant to Art. 6 (1) (f) GDPR, such as the use of a global platform for advertising and increasing our market presence.

Further information and the applicable data protection provisions of TikTok may be retrieved under https://www.tiktok.com.

45. Data protection provisions about the application and use of ChatGPT

ChatGPT is an advanced AI-driven platform that enables natural and informative conversations. This technology supports us in a wide range of applications, including customer service, education, content creation and much more. By interacting with ChatGPT, users can ask questions, receive creative input or find support in solving complex tasks. OpenAI relies on the latest developments in artificial intelligence and machine learning to provide a conversation experience that is as human-like and understanding as possible.

When using ChatGPT, data such as the text entered, questions and contextual information of the conversation are processed. This information enables the AI to generate relevant and personalized responses. The data collected is used to improve the model, increase response quality and create a better user experience.

The company that operates the service and thus the recipient of personal data is: OpenAI OpCo, LLC, 3180 18th Street, San Francisco, CA 94110, USA. For data subjects in the EU and EEA, OpenAI Ireland Limited, 1st Floor, The Liffey Trust Centre, 117-126 Sheriff Street Upper, Dublin 1, D01 YC43, Ireland, acts as contact and representative within the meaning of Art. 27 GDPR. The representative under national law in the United Kingdom is: OpenAI UK Ltd., Suite 1, 3rd Floor, 11-12 St. James’s Square, London, SW1Y 4LB, United Kingdom.

Purposes for which the Personal Data is to be processed and the legal basis for the Processing: The purpose of processing is the use of an AI-controlled system. Processing is based on Art. 6 (1) (f) GDPR, whereby our legitimate interest lies in the development, improvement and provision of innovative services and in increasing economic efficiency.

The company that operates the service is based in a third country, namely the USA. Transfers to third countries may be based on the conclusion of Standard Contractual Clauses or other suitable or appropriate safeguards referred to in Art. 46 (2) GDPR. OpenAI may have concluded one of the EU Standard Contractual Clauses with us. You can request a copy of the suitable or appropriate safeguards from us.

Further information and the applicable data protection provisions of OpenAI can be found at https://openai.com.

46. Data protection provisions about the application and use of Google Gemini

Google Gemini is an AI-powered platform developed by Google to deliver personalized and accurate search results and responses to queries. When using Google Gemini, personal data such as search queries, interaction data, inputs, IP addresses and device information are processed to provide relevant and customized answers. This data is also used to optimize the user experience and improve the accuracy of search results.

Purposes for which personal data are to be processed and the legal basis for the processing: The purpose of the processing is to improve search results and provide personalized answers. Processing is based on Art. 6 (1) (f) GDPR, whereby the legitimate interest lies in the personalization of search results and the optimization of the user experience as well as in the use of AI-supported solutions.

The company that operates the service is based in a third country, namely the USA. Transfers to third countries may be based on the conclusion of Standard Contractual Clauses or other suitable or appropriate safeguards referred to in Art. 46 (2) GDPR. The company that operates the service may have concluded one of the EU Standard Contractual Clauses with us. You can request a copy of the suitable or appropriate safeguards from us.

The criteria for determining the duration for which the personal data is processed are the contractual relationship between us and the company that operates the service or statutory or contractual retention periods. The provision of personal data is not required by law or contract or necessary for the conclusion of a contract. You are not obliged to provide us with personal data for this processing operation.

Further information and the applicable data protection provisions can be found at https://gemini.google.com/.

47. Data protection provisions about the application and use of Microsoft Copilot

We use Microsoft Copilot within our organization as an AI-supported assistance tool for productive work – for example, when creating texts, summaries, suggestions or data analysis in documents, e-mails and applications. The service helps us to complete tasks more efficiently, provide knowledge information and creative impetus and automate recurring processes. Personal data can be processed during the process – especially data contained in the work content. Processed data includes employee names, email content, document texts, formulations, context data, metadata on files (including access, processing time), IP addresses, device data and log data on usage.

Processing is automated via the Microsoft 365 cloud infrastructure. Copilot accesses contextual content from Word, Outlook, Excel, PowerPoint and Teams to generate suitable suggestions. The data processing steps take place within the Microsoft environment and are subject to technical and organizational security measures such as encryption, role-based access rights and audit logs.

The company that operates the service and therefore the recipient of the personal data is: Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399, USA. For data subjects in the EU and EEA, Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, D18 P521, Ireland, acts as contact and representative within the meaning of Art. 27 GDPR. The representative under national law in the United Kingdom is: Microsoft Limited, Microsoft Campus, Thames Valley Park, Reading, RG6 1WG, United Kingdom. The representative under Art. 14 of the Federal Act on Data Protection (FADP) in Switzerland is: Microsoft Schweiz GmbH, Seestrasse 356, 8038 Zurich, Switzerland.

The company that operates the service is based in a third country, namely the USA. Transfers to third countries may be based on the conclusion of Standard Contractual Clauses or other suitable or appropriate safeguards referred to in Art. 46 (2) GDPR. The company that operates the service is a certified member of the EU-U.S. Data Privacy Framework, the UK Extension and the Swiss-U.S. Data Privacy Framework. You can find more information at dataprivacyframework.gov/list. You can request a copy of the suitable or appropriate safeguards from us.

Purposes for which the personal data are to be processed and the legal basis for the processing: The purpose of the processing is to support employees in the creation of content, to automate workflows, to improve productivity and to increase efficiency in teamwork. The processing is carried out on the basis of Art. 6 (1) (b) GDPR, for the performance of a contract to which the data subject is party and on the basis of Art. 6 (1) (f) GDPR. The legitimate interest lies in the modern, AI-supported work organization, the quality assurance of results and the relief of routine tasks.

The criteria for determining the duration for which the personal data is processed are the contractual relationship between us and the company that operates the service or statutory or contractual retention periods. The provision of Personal Data is not required by law or contract or necessary for the conclusion of a contract. You are not obliged to provide us or the operating company with personal data. However, if you do not provide personal data, you may not be able to use our services or those of the company operating the service.

Further information and the applicable data protection provisions of Microsoft Copilot and Microsoft 365 can be found at https://www.microsoft.com.

Für die Erstellung dieser Datenschutzerklärung wurde ein Generator genutzt, der durch die Zusammenarbeit von Fachanwälten für Urheberrecht, Datenschutzberatern und der ISO 27001 Zertifizierungsstelle entstanden ist.